Urbn Square · For Amazon sellers

Turn your business data into actionable decisions.

Urbn Square connects your authorized Amazon and Bol.com seller accounts, bringing sales, stock and fees into one operational workspace — plus Brand Analytics for eligible Amazon accounts. See what needs attention, why it matters and what to do next.

Amazon early accessBol.com liveEU-hosted

Illustrative product view — no live seller data

One operating system

Your marketplace data, turned into work.

Urbn Square is built for marketplace operators who have outgrown spreadsheets. It connects the numbers behind each product, then prepares the decisions those numbers call for.

Amazon

Early access

Operate your own Amazon business from one view

Sales, orders, inventory, listings, fees and settlements tied back to each product

FBA and FBM visibility across supported European marketplaces

Brand and search-performance signals for eligible connected accounts

bol.com

Live in production

Keep stock, purchasing and fulfilment moving

Offers, orders, inventory and invoices kept together

Automatic FBB and FBR switching when a fulfilment location runs dry

Purchase orders, supplier follow-up and LVB shipments in one flow

Replenishment decisions

Know what to order, when — and why.

Urbn Square combines sales pace, available stock, inbound orders and supplier lead time. The result is a prepared replenishment decision with its evidence attached.

Product economics

Know what you keep on every sale.

Marketplace fees, fulfilment, storage, advertising, returns and FIFO cost are shown as separate lines. If a required cost is missing, Urbn Square marks the number incomplete.

Amazon Brand Analytics

See how shoppers find — and choose — your products.

For eligible connected accounts, Urbn Square turns authorized Amazon brand reports into a product-level view. You can follow the path from search impression to purchase and see where your own catalog loses momentum.

Availability depends on your Amazon account, marketplace and Brand Analytics report eligibility.

Search query performance

narrow shoe cabinet

Last 30 days

Impressions

48.2k

Clicks

3.7k

Cart adds

820

Purchases

416

Decision signal

Clicks are growing faster than purchases. Review the product page and offer before increasing traffic.

Illustrative sample · your authorized account only

01

Search query performance

Review the queries that generate impressions, clicks, cart additions and purchases for your own brand and products.

02

Catalog discovery

See which products earn visibility and where shopper engagement drops before a sale.

03

Promotion performance

Evaluate the reach and sales response of your own eligible Amazon promotions.

04

Trend comparisons

Compare your own historical performance by query, product and marketplace without rebuilding reports by hand.

Your data is not a market-intelligence product.

Amazon Information is used only to serve the seller account that authorized access. Urbn Square does not sell Amazon seller data, pool non-public data across sellers or use one seller’s data to advise another.

Product capabilities

Built around the decisions that move your business.

Calculations handle the facts. AI helps rank exceptions and explain the evidence. Money and stock decisions stay reviewable before anything changes.

01

Sales & inventory

Follow product sales, FBA or FBM stock and days of cover without joining separate exports.

02

Purchasing & inbound

Turn a replenishment decision into a purchase order, supplier message and tracked inbound shipment.

03

Profit after costs

Trace each margin through marketplace fees, fulfilment, storage, returns, ads and FIFO cost.

04

Listings & offer health

Keep product mappings, fulfilment stock and offer status visible by marketplace.

05

Brand performance

Connect shopper discovery and conversion signals to the products you operate.

06

AI-assisted review

Prioritize exceptions and explain what changed; deterministic calculations remain the source for money and stock.

How it works

Your account. Your data. Your workspace.

Setup uses Amazon’s supported authorization flow. You never send us your Seller Central password or Amazon access keys.

01

Authorize with Amazon

Sign in with Amazon and approve access for the seller account and marketplaces you choose.

02

Sync the data you need

Urbn Square retrieves the authorized sales, inventory, listing, finance and analytics data required for your enabled features.

03

Review and act

Use one workspace for reports, product economics and prepared operational decisions for your own business.

Private-beta pricing

Start with the control you need.

Monthly pricing scales with active SKU count and enabled capabilities. Your exact fee is confirmed before onboarding.

Essential

From€49

per month

For sellers who need a reliable view of stock, profit and replenishment.

Sales and inventory overview

Profit after connected costs

Replenishment advice with evidence

Amazon Brand Analytics for eligible accounts

Discuss this plan

Business

More automation
From€89

per month

For operators who want prepared actions and a deeper weekly review.

Everything in Essential

Purchase-order and supplier workflow

Automated operational safeguards

AI-assisted prioritization and explanations

Discuss this plan

Enterprise

Custom

500+ active SKUs

For larger catalogs that need a tailored setup and capacity review.

Capability and catalog assessment

Personal onboarding

Workspace configuration

Quoted before any commitment

Discuss this plan

Prices exclude VAT. A 14-day trial and personal onboarding are included. Amazon features are available during early access for eligible accounts.

Security & data protection

Seller A’s data stays Seller A’s data.

Urbn Square uses marketplace data to operate the account that authorized it. Access, storage and deletion are designed around that boundary.

Amazon authorization — not shared credentials

You connect through Amazon’s supported authorization flow. Urbn Square never asks for your Seller Central password.

Isolated customer workspaces

Each customer’s data is separated by workspace and is not made available to other sellers.

Encrypted in transit and at rest

Traffic uses TLS. Marketplace credentials use AES-256-GCM encryption, with encryption keys stored outside the database.

Amazon buyer data minimized

The Amazon integration is designed not to store buyer names, addresses or contact details.

Deletion and retention controls

Customers can disconnect access and request deletion. Raw non-PII Amazon Information is retained for no more than 18 months unless law requires longer.

Amazon Information is not sold, pooled across sellers or used to build cross-seller competitive intelligence.

Read the privacy policy

Questions

What sellers usually want to know.

Is Amazon available now?

Amazon accounts are onboarded individually during early access. We confirm your marketplaces, account eligibility and required reports before you connect.


Do I need Amazon Brand Registry?

Some Brand Analytics datasets require an eligible brand or account. We check report availability during onboarding and only show data your account is authorized to access.


Can other sellers see my Amazon data?

No. Your non-public Amazon data is used for your workspace only. It is not sold, pooled into a shared seller database or used to advise another seller.

Read how data is handled

Does Urbn Square need my Seller Central password?

No. You authorize the application through Amazon’s supported authorization flow and can revoke that authorization from your Amazon account.


How is AI used?

AI helps prioritize exceptions and explain evidence. Stock and profit calculations use deterministic rules, and money decisions remain subject to your approval.


How is the monthly price determined?

Plans start at €49 per month excluding VAT. The exact fee follows your active SKU count and selected capabilities, and is confirmed before onboarding.

View pricing

Put your marketplace operation in one clear view.

Tell us which marketplaces you sell on, how many active SKUs you manage and which decisions take the most time. We will confirm fit and early-access availability directly.

Prefer plain email? [email protected]